Duyvenvoorde Flowers & Plants and Westflora Export are the first winners of the Commander Pink campaign. Both the buyer and seller of the beautiful pink Commander Pink were rewarded by Zentoo (Ronald van den Berg) and Deliflor (Ruben Poot) with two delightful Rituals gift sets.

In the coming weeks, other export companies will also have the chance to become winners. All they need to do is continue purchasing Commander Pink. Given the enthusiasm in the market for this beautiful, strong spray chrysanthemum, this should not be a problem for many export companies.

Deliflor will be present again this year at the TradeFair Aalsmeer, taking place from November 5 to 7, 2024. Deliflor, along with Beekenkamp Plants, will be located at stand 7.24.

Starting from week 34, Zentoo introduces the beautiful cream-colored spray chrysanthemum from Deliflor: Babe Bianco! The salmon-colored Babe has already captured many hearts, and now this favorite is getting an elegant new color variant.

This soft cream color is perfect for the pastel tones of this summer, creating a delightful fresh bouquet. And heading into autumn? Combine Babe Bianco with lime green or warm orange tones for a stunning effect.

With around 25,000 stems per week, this variety is a valuable addition to our assortment. Don’t miss out!

To promote our beautiful and strong new variety, Commander Pink, Deliflor, in collaboration with Zentoo, is launching an exciting campaign! Starting from week 31, all buyers of this pink spray chrysanthemum have a chance to win a luxurious Rituals Gift set. While the Commander campaign featured cool Commander jeans, the Commander Pink campaign aligns with the sweet, pink appearance and the power of relaxation with a delightful set from the extensive Rituals collection.

Since early 2024, Deliflor has proudly been a member of Floral Fundamentals. This group of florists, growers, and suppliers creates a special and valuable connection between producers of flowers and materials and those who work with these products daily. Inspiring each other and exchanging knowledge and ideas align perfectly with Deliflor's core values, which emphasize collaboration and involvement. We are pleased to introduce florists from this platform to the novelties we regularly bring to the market. This way, leading arrangers are the first to be informed about new products. On the other hand, we receive direct feedback from the field on our products, which we can incorporate into our product development.

During the first meetings, we have already had the pleasure of meeting several members, and our chrysanthemums have been well-received by the attending arrangers. We look forward to a fruitful collaboration within this platform!